joe fresh website
Loblaw, the largest grocery store chain in Canada, needed an e-commerce solution for its wildly successful Joe Fresh brand as well as two other categories- food and non-food. In addition to recommending the "Gap" e-commerce model for the overall business, we also created two more brands under the Loblaw umbrella. Both the style and social components of "Food." and "HiWorld" have the potential to make both sub-brands as successful and iconic as the global juggernaut, Joe Fresh.
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